When you hire an agent to sell your home, you expect to get the best possible return on your real estate investment. Surprisingly, research has shown this is not always the case. In fact, Stanford University recently published a study showing that in many cases, homeowners sell their homes for more money than listing agents do. […]
Before you list your home, it’s important that you understand all the fundamental elements involved in the process. One of the most important things to learn about is the multiple listing service, also commonly known as the MLS. This post will teach you what it is, why it matters and what role it plays in your home […]
There are two main types of buyers in real estate – those looking for a primary residence and those looking for a vacation home. As a seller, you’re likely to market your home as a primary residence by default. You may not have considered the option of leveraging the vacation home market as an avenue to reach a different subset […]
When you list your home on the MLS, your listing is automatically fed to thousands of local and national real estate websites, giving you increased exposure to motivated buyers. How does it work, exactly?
Optimizing your listing description and providing stellar photos are critically important when it comes to effectively attracting buyers to your property. HomeBay was asked to review this condo listing and offer ideas on how to improve it. Check out our tips below and get inspired!
As of December 2014, the average home in San Diego county was on the market for 1.5 to 3 months before going into escrow with a buyer. Below are the average marketing times in San Diego County for select areas over the last 12 months. A fast home sale would be less than these averages.
When it comes to advertising your home, you want to use affordable channels that are going to reach a large number qualified buyers. So where should print advertising fall in your listing marketing plan?
Not getting interest in your home as quickly as you were hoping to? That’s okay – we can help you figure out what’s causing your slow start. There are four main areas to consider if your home isn’t seeing much buyer activity: seasonality, unique traits, marketing and pricing. Let’s take a closer look at each one […]
A listing description gives you the opportunity to explain what makes your home and neighborhood an amazing place to live. When you sit down to write it, your main goals are to not only describe your home and neighborhood, but also to paint a picture of the lifestyle that comes along with living in your area. […]
Coming up with a sale price for your home can seem overwhelming. However, with good guidance and the help of online home value tools, it’s easy to set a price that will both entice potential buyers and give you good returns. Consider the following to be sure your pricing is right.