4 Effective Ways to Increase Showings
If you haven't gotten as many showing requests as you would like, don't worry! There are effective strategies you can put in place to get more buyers interested in your listing. Read on to learn about four things you can do to increase showings.
Overhaul Your Photos:If you didn't get professional listing photos, you should. Almost all buyers today begin the home search online and photos and price are their main considerations. Amateur photos mean that you'll get low clicks and low showings because you're not winning the online beauty contest.
Consider Your Commission:If you're not already doing so, make sure you offer a standard real estate commission to buyer agents to encourage them to show your home. Depending on your price point, this means 2 to 3% of your final sale price.
Re-evaluate Your Price:If you have done the above, you have your listing on the MLS and on popular real estate sites and you still aren't getting showings, it's time to lower your price. National stats show sellers think their home, on average, is worth 8% more than it actually is. Are you part of that average? Have you "left room to negotiate" despite Zillow data showing that such a strategy doesn't work? Consider these questions and adjust accordingly.
Market Your Listing Everywhere:Make sure your home is on the MLS, Zillow, Trulia, Realtor.com and Redfin. If you've already done this, you're getting good buyer exposure. In that case, you need to consider the other options listed here (photos, commission or pricing) and make adjustments to improve your showing requests.
Now that you know how to increase showings, you can use these tried-and-true tips to start driving more buyer traffic to your listing today!
Interested in buying or selling?
We've improved the traditional real estate model with modern technology to cut costs, not quality.Get started today